These terms and conditions apply between you, the User of this Website (including any sub-domains, unless expressly excluded by their own terms and conditions), and GuideLinkAI Ltd, the owner and operator of this Website. Please read these terms and conditions carefully, as they affect your legal rights. Your agreement to comply with and be bound by these terms and conditions is deemed to occur upon your first use of the Website. If you do not agree to be bound by these terms and conditions, you should stop using the Website immediately.
In these terms and conditions, User or Users means any third party that accesses the Website and is not either (i) employed by GuideLink AI Ltd and acting in the course of their employment or (ii) engaged as a consultant or otherwise providing services to GuideLink AI Ltd and accessing the Website in connection with the provision of such services.
You must be at least 18 years of age to use thisWebsite. By using the Website and agreeing to these terms and conditions, you represent and warrant that you are at least 18 years of age.
1. All Content included on the Website, unless uploaded by Users, is the property of GuideLink AI Ltd, our affiliates or other relevant third parties. In these terms and conditions, Content means any text, graphics, images, audio, video, software, data compilations, page layout, underlying code and software and any other form of information capable of being stored in a computer that appears on or forms part of this Website, including any such content uploaded by Users. By continuing to use the Website you acknowledge that such Content is protected by copyright, trademarks, database rights and other intellectual property rights. Nothing on this site shall be construed as granting, by implication, estoppel, or otherwise, any license or right to use any trademark, logo or service mark displayed on the site without the owner's prior written permission
2. You may, for your own personal, non-commercial use only, do the following:
a. retrieve, display and view the Content on a device
b. download and store the Content in electronic form on a disk (but not on any server or other storage device connected to a network)
c. print one copy of the Content
3. You must not otherwise reproduce, modify, copy, distribute or use for commercial purposes any Content without the written permission of GuideLinkAI Ltd.
4. You may not use the Website for any of the following purposes:
a. in any way which causes, or may cause, damage to the Website or interferes with any other person's use or enjoyment of the Website;
b. in any way which is harmful, unlawful, illegal, abusive, harassing, threatening or otherwise objectionable or in breach of any applicable law, regulation, governmental order;
c. making, transmitting or storing electronic copies of Content protected by copyright without the permission of the owner.
5. Use of the Website is also governed by our Privacy Policy and Cookies Policy, which are incorporated into these terms and conditions by this reference. To view the Privacy Policy and Cookies Policy, please click on the following: https://www.guidelink.ai/privacy.
6. Any online facilities, tools, services or information that GuideLinkAI Ltd makes available through the Website (the Service) is provided"as is" and on an "as available" basis. We give no warranty that the Service will be free of defects and/or faults. To the maximum extent permitted by the law, we provide no warranties (express or implied) of fitness for a particular purpose, accuracy of information, compatibility and satisfactory quality. GuideLinkAI Ltd is under no obligation to update information on theWebsite.
7. Whilst GuideLink AI Ltd uses reasonable endeavours to ensure that the Website is secure and free of errors, viruses and other malware, we give no warranty or guaranty in that regard and all Users take responsibility for their own security, that of their personal details and their computers.
8. GuideLinkAI Ltd accepts no liability for any disruption or non-availability of the Website.
9. GuideLinkAI Ltd reserves the right to alter, suspend or discontinue any part (or the whole) of theWebsite including, but not limited to, any products and/or services available.These terms and conditions shall continue to apply to any modified version of the Website unless it is expressly stated otherwise.
10. Nothing in these terms and conditions will: (a) limit or exclude our or your liability for death or personal injury resulting from our or your negligence, as applicable; (b) limit or exclude our or your liability for fraud or fraudulent misrepresentation; or (c) limit or exclude any of our or your liabilities in any way that is not permitted under applicable law.
11. We will not be liable to you in respect of any losses arising out of events beyond our reasonable control.
12. To the maximum extent permitted by law, GuideLink AI Ltd accepts no liability for any of the following:
a. any business losses, such as loss of profits, income, revenue, anticipated savings, business, contracts, goodwill or commercial opportunities;
b. loss or corruption of any data, database or software;
c. any special, indirect or consequential loss or damage.
13. You may not transfer any of your rights under these terms and conditions to any other person. We may transfer our rights under these terms and conditions where we reasonably believe your rights will not be affected.
14. These terms and conditions may be varied by us from time to time. Such revised terms will apply to the Website from the date of publication. Users should check the terms and conditions regularly to ensure familiarity with the then current version.
15. These terms and conditions , together with the Privacy Policy and Cookies Policy, contain the whole agreement between the parties relating to its subject matter and supersede all prior discussions, arrangements or agreements that might have taken place in relation to the terms and conditions.
16. The Contracts (Rights of Third Parties) Act1999 shall not apply to these terms and conditions and no third party will have any right to enforce or rely on any provision of these terms and conditions.
17. If any court or competent authority finds that any provision of these terms and conditions (or part of any provision) is invalid, illegal or unenforceable, that provision or part-provision will, to the extent required, be deemed to be deleted, and the validity and enforceability of the other provisions of these terms and conditions will not be affected.
18. Unless otherwise agreed, no delay, act or omission by a party in exercising any right or remedy will be deemed a waiver of that, or any other, right or remedy.
19. This Agreement shall be governed by and interpreted according to the law of England and Wales and all disputes arising under the Agreement (including non-contractual disputes or claims) shall be subject to the exclusive jurisdiction of the English and Welsh courts.
20. GuideLink AI Ltd is a company incorporated in with registered number 15114318 and it operates the Website https://www.guidelink.ai/.
You can contact GuideLinkAI Ltd by email on info@guidelink.ai.
This Appropriate Policy Document (APD) sets out how GuideLink AI Ltd (we or our) will protect personal data.
We have this APD in place to explain the basis on which personal data is processed and to demonstrate that such processing is compliant with principles set out in data protection legislation, specifically the Data Protection Act 2018 and the UK General DataProtection Regulation.
We process
We process personal data for the following purposes:
· We want to collect relevant data to contact our client and deliver the service requested.
· We will use their email addresses for marketing purpose, unless they unsubscribe.
· We gather cookies information for traffic analysis and website improvement
Accountability principle
The data processor is responsible for complying with data protection laws and must be able to demonstrate this compliance.
What measures and records relating to our processing activities do we implement and maintain?
We implement and maintain the following measures and records relating to our processing activities:
· We have appointed a Data Protection Officer (DPO).
· We keep a record of our data processing activities, which can be requested from the DPO.
· We have in place appropriate data protection policies.
Do we have appropriate data protection policies?
We have the following in place:
· Data Retention Policy
· Privacy Policy
· Privacy Notice
Do we carry out data protection impact assessments for uses of personal data that are likely to result in a high risk to individuals’ interests?
Yes
Principle (a) - lawfulness, fairness and transparency
Personal data shall be processed lawfully, fairly and in a transparent manner in relation to the data subject.
Have we identified an appropriate lawful basis for the processing of personal data?
We have identified the following appropriate lawful ground(s) for the processing of personal data:
· Consent
· Performance of a contract
Have we identified a further Schedule 1 condition for the processing of personal data?
Yes
See ‘PART 3. SCHEDULE 1 CONDITION FOR PROCESSING’ for more details on the further conditions for processing.
Do we make appropriate privacy information available with respect to personal data and are we open and honest when we collect personal data, ensuring that we do not deceive or mislead people about its use?
We make appropriate privacy information available through our Privacy Policy and Privacy Notice, which are made available to individuals when we collect their personal data.
Principle (b) - purpose limitation
Personal data shall be collected for specified, explicit and legitimate purposes and not further processed in a manner that is incompatible with those purposes.
Have we clearly identified our purposes for processing personal data?
Yes
See ‘PART 2. DESCRIPTION OF DATA PROCESSED’ for more detail on the purposes for processing.
Have we included appropriate details of the purposes in our privacy information for individuals?
Yes
See our Privacy Policy and Privacy Notice for more information.
If we plan to use personal data for a new purpose, do we check that this is compatible with our original purposes or get specific consent for the new purpose?
We will not use personal data for new, different or incompatible purposes from those disclosed when the data was first obtained unless:
· we have informed the data subject of the new purposes and they have consented where necessary; or
· if we use personal data for new compatible purposes, then we will inform the data subject first.
Principle (c) - data minimisation
Personal data shall be adequate, relevant and limited to what is necessary in relation to the purposes for which it is processed.
Are we satisfied that we only collect personal data we actually need for our specified purposes and that we have sufficient personal data to properly fulfil those purposes?
Yes
Do we periodically review this particular personal data, and delete anything we don’t need?
Yes - in accordance with our Data Retention Policy.
Principle (d) - accuracy
Personal data shall be accurate and, where necessary, kept up to date.
Do we have appropriate processes in place to check the accuracy of the personal data we collect and identify when we need to update the personal data?
Yes
· We check the accuracy of personal data at the time of collection and at regular intervals afterwards.
· We take steps to destroy or amend inaccurate or out-of-date personal data.
· In case of uncertainty, we contact our customer to check our stored personal data.
Who is the source of the personal data?
The individual to whom the personal data relates.
Do we have a policy (or procedure) outlining how we keep records of mistakes and opinions?
Yes
Inaccuracy of information is flagged within the organisation to the relevant people to be processed further by contacting the relevant customer and requesting a check of data stored
Do we have a policy (or procedure) outlining how we deal with challenges to the accuracy of data and how we ensure compliance with individuals’ rights to rectification?
Yes
The accuracy of data is checked regularly, and upon identifying any inaccuracies, the relevant people within the organisation in informed, further processing is put on hold, and the customer is contacted as soon as possible to amend it.
Principle (e) - storage limitation
Personal data shall be kept in a form that permits identification of data subjects for no longer than is necessary for the purposes for which the personal data is processed.
Do we carefully consider how long we keep the personal data and can we justify this amount of time?
Yes - our Data Retention Policy sets out how long we can keep personal data for and provides a justification for this duration.
Do we regularly review our information and erase or anonymise this personal data when we no longer need it?
Yes - in accordance with our Data Retention Policy.
Do we need to keep any personal data for public interest archiving, scientific or historical research, or statistical purposes?
As set out in our Data Retention Policy and Privacy Notice, we need to keep personal data for:
· Statistical purposes
Principle (f) - integrity and confidentiality (security)
Personal data shall be processed in a manner that ensures appropriate security of the data (including protection against unauthorised or unlawful processing and against accidental loss, destruction or damage) using appropriate technical or organisational measures.
Have we analysed the risks presented by our processing and used this to assess the appropriate level of security we need for this personal data?
Yes
We have analysed the risks presented by our processing and assessed, and put in place the security measures outlined below.
Do we have an information security policy regarding this personal data in place?
No
What organisational and/or technical measures or controls have we put in place because of the circumstances and the type of personal data we are processing?
· We have strictly limited access rights to certain datasets to ensure only those authorised to process the data have access.
· Data will be stored in an offline storage that will be controlled by the DPO.
· DPO will then assess and grant permission of data to the people within the organisation if its relevant to their project.
We take the security of personal data very seriously and have physical and technical safeguards in place to protect this data against unlawful or unauthorised processing, accidental loss or damage.
We will ensure that when personal data is processed:
· the processing is recorded and that any such records set out, where possible, a suitable time period for the safe and permanent erasure of the different categories of personal data in accordance with our DataRetention Policy.
· the personal data will be deleted or permanently anonymised as soon as possible when the data is no longer required for the purposes for which it was collected.
· any destroyed records will be permanently disposed of.
Our data protection policies explain how personal data will be handled. This includes the time periods for which the personal data will be stored or, if that is not possible, the criteria used to determine that period.
A Privacy Policy can be requested from the DPO and is available on our website and can be found here: https://www.guidelink.ai/privacy.
A Privacy Notice can be requested from the DPO and is available on our website and can be found here: https://www.guidelink.ai/privacy.
We will retain this APD for the duration of the data processing and for a minimum of 6 months after the processing ceases.
This APD will be regularly reviewedby our DPO, Haaris Hussain, with the next review datebeing 15 August 2023.
For furtherinformation or if you have questions about the handling of personaldata, please contact our DPO at haaris.hussain@guidelink.ai.